Online Bussiness Interest Factor Analysis for Students

Melinda Siregar, Siti Aisyah Nasution


This study aims to see how the factors that arise on the interests that affect students in doing business online. Online business has several factors that influence the development of student interest. Some students think that they will become unemployed after college, or that they will find it difficult to get a job later, and so on. From the results of the research conducted, it was found that there were educational and environmental factors that were very influential in the progress of student interest in doing online business. The sample used in this study were 20 students from the entire student population. The method used in this research is survey method and quantitative analysis method. This study uses a questionnaire instrument in data collection. The data obtained in the education factor is the t-count value of the education variable> from the t-table, namely (3.251> 2.086) and a significant value (0.000 <0.05). And for environmental factors, the t-count value for environmental variables is <than the t-table value, namely (1.552 <2, 086) and a significant value (0.255> 0.05). From the test results, the value of the F table is 2.71 at the level of alpha = 0.05 degrees of freedom of the numerator 3 and the denominator is 16. Obtained F count is 4.513> than the F table is 3.10. This comparison shows that the influence of education and environmental factors simultaneously has an impact on student interest in doing business online.


Online bussines; Interest; Factor analysis;

Full Text:



Adhitama , P. P. (2014). Faktor – faktor yang mempengaruhi minat berwirausaha : Studi kasus mahasiswa Fakultas Ekonomika dan Bisnis UNDIP. Universitas Diponegoro Semarang.

Aionok, K. S., Isoraite, M., & Hussey. B. L. (2016). The Internet Enterpreneurship : Opportunities and Problems. Enterpreneurship and Sustainability Issues . 3(4), 329-249.

Bygrave, W., & Zacharakis, A. (2011). Entrepreneurship. Babson Park: John Willy & Sons. Chaffey, D., Ellis-Chadwick,

F., Mayer, R., & Johnston, K. (2006). nternet marketing: Strategy, implementation and practice. London: Pearson Education Limited.

Cuervo, Á., Ribeiro, D., & Roig, S. (2006). Entrepreneurship: Concept, theory and perspective. Harlow England:

Springer . Dubini, P. (1989). The influence of motivations and environment on business start-ups: Some hints for public policies. Journal of Business Venturing , 4 (1), 11-26.

Franco, M., Santos, M. d., Ramalho, I., & Nunes, C. (2014). An exploratory study of entrepreneurial marketing in SMEs: The role of the founder-entrepreneur. Journal of Small Business and Enterprise Development , 21 (2), 265-283.

Koranti, K. (2013). Analisis pengaruh faktor eksternal dan internal terhadap minat berwirausaha. Seminar Ilmiah Nasional Psikologi, Ekonomi, Sastra, Arsitektur, dan Teknik Sipil (PESAT). Jakarta: Universitas Gunadarma.

Laudon, K. C., & Laudon, J. P. (2014). Management information systems: Managing the digital firm. Edinburgh Gate: Pearson Education Limited.

Lestari, R. B., & Wijaya, T. (2012). Pengaruh pendidikan kewirausahaan terhadap minat berwirausaha mahasiswa di STIE MDP, STMIK MDP, dan STIE MUSI. Jurnal Ilmiah STIE MDP , 1 (2), 112-119.

.Suryosubroto, B., (2002), Teaching and Learning in Schools, Rineka Cipta Publisher, Jakarta.

Lecturer Team, (2008), Anatomy of Human Physiology, Faculty of Mathematics and Natural Sciences, Medan State University.

Usman, H, (2006), Introduction to Statistics, Tarsito Publisher, Bandung.

Usman, U.M, (2006), Efforts to Optimize Teaching and Learning Activities, Publisher of PT Remaja Rosdakarya, Bandung.

Zubaidah, (1999), Improving Motivation for SLTP Laboraturium students' learning at Negerig State University Through Concept Maps, PTK Articles, Malang.


Article Metrics

 Abstract Views : 72 times
 PDF Downloaded : 24 times


  • There are currently no refbacks.

Copyright (c) 2020 Melinda Siregar, Siti Aisyah Nasution

International Journal for Educational and Vocational Studies (IJEVS)

E-ISSN : 2684-6950