ANALYSIS OF FACTORS INFLUENCING CONSUMERS IN PURCHASE DECISIONS OF LOCAL FRUITS IN BIREUEN DISTRICT (Case Study of Bireuen Traditional Market Consumers) | Silmi | Jurnal Mahasiswa Agribisnis

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Keywords Consumer Preference, Home Industry, Sweets Demand, Soybean, Elasticity, North Sumatra Economic History, Market Regulation, Political Economy, Price Control Environmental, Individual factors, Local Fruit, Marketing Strategies, Purchasing Decisions, Traditional Markets Livestock, Etawa, Community Welfar Panglima Laot, Fishermen's Community, Bangka Jaya Perception, Farming, Farmer Group Productivity, Rice, Farming Siamese orange, arabica coffee, influencing factors, land conversion decisions, farmers, spss. Tamil, Sangam, Culture, Heritage broiler chicken business, income, constraints farmer response, agricultural mechanization, combine harvester, rice, influencing factors farmer's perception, relationship between farmer characteristics, oil palm rejuvenation marketing mix, purchase of decision pepper nursery farming, profitability

About The Authors

Gina Silmi
Department of Agribusiness, Faculty of Agriculture, Malikussaleh University, North Aceh
Indonesia

Mawardati Mawardati
Department of Agribusiness, Faculty of Agriculture, Malikussaleh University, North Aceh
Indonesia

Irada Sinta
Department of Agribusiness, Faculty of Agriculture, Malikussaleh University, North Aceh
Indonesia

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Copyright (c) 2023 Gina Silmi, Mawardati Mawardati, Irada Sinta

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Jurnal Ilmiah Mahasiswa Agribisnis

Organized by Department of Agribusiness, Faculty of Agriculture,
Published by Universitas Malikussaleh
Website : https://ojs.unimal.ac.id/jma/index
E-mail : jma@unimal.ac.id or cc to irada@unimal.ac.id

JMA is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.