.png)
SOCIAL EMBEDDEDNES AND ITS NETWORK IN COFFEE SHOP BUSINESS IN JOMBANG REGENCY
Abstract
This research aims to determine the social embeddedness and networks that occur in a coffee shop business in Jombang Regency. This research uses a qualitative descriptive method with case studies as the approach. Social embeddedness in the form of relational embeddedness and structural embeddedness that exist in the coffee shop business shows that there is a social relationship that occurs between consumers and the coffee shop which arises from their trust in the coffee shop. Furthermore, structural embeddedness shows collaboration built by the coffee shop with other parties with the aim of building relationships and business continuity. Apart from that, the sustainability of the coffee shop business cannot be separated from the influence of existing social networks, namely social networks between coffee shop owners, social networks between coffee shop owners and employees, social networks between fellow coffee shop employees, and social networks between employees and consumers coffee shop.
Keywords
Full Text:
PDFReferences
Damsar, & Indrayani. (2018). Pengantar Sosiologi Ekonomi. Prenadamedia Group.
Endarwati, O. (2019, December 17). Bisnis Kedai Kopi Kekinian Diprediksi Kian Moncer di 2020. SINDONEWS.COM. https://ekbis.sindonews.com/berita/1472518/34/bisnis-kedai-kopi-kekinian-diprediksi-kian-moncer-di-2020
Granovetter, M. (1985). Economic Action and Social Structure: The Problem of Embeddedness. American Journal of Sociology, 91(3), 481–510.
Habib, M., Nisa, K., Fatkhullah, M., Al Ursah, C., & Budita, A. (2022). Sosiologi Ekonomi Kajian Teoritis dan Contoh Penerapan (K. Sabilillah (ed.)). Akademia Pustaka.
Indriani, F. S., Yuhastina, & Trinugraha, Y. H. (2022). Usaha Kedai Kopi Berbasis Modal Sosial. Journal of Education, Humaniora and Social Sciences (JEHSS), 4(3), 1317–1323. https://doi.org/10.34007/jehss.v4i3.824
Jombang, B. (2021, November 24). Produksi Perkebunan Menurut Kecamatan dan Jenis Tanaman di Kabupaten Jombang (Ribu Ton), 2019-2020. Badan Pusat Statistik Kabupaten Jombang.
Lestari, D., Fauziah, N., & Yahya, V. (2021). Modal Sosial pada on Farm Kopi Anorganik di Koperasi Serba Usaha “Buah Ketakasi” Desa Sidomulyo Kecamatan Silo Kabupaten Jember. Jurnal Ekonomi Pertanian Dan Agribisnis, 5(2), 323–333. https://doi.org/10.21776/ub.jepa.2021.005.02.05
Melis. (2018). Keterlekatan Ekonomi Terhadap Kehidupan Sosial (Economic Adherence to Social Life). Jurnal Sosial & Budaya Syar-I, 5(1), 65–76.
Pratiwi, R. W. (2022). Persepsi Anak Muda Di Surabaya Mengenai Coffee Shop Sebagai Gaya Hidup Masyarakat Perkotaan. Jurnal UNESA, 05(02), 238–248.
Rahmadi. (2011). Pengantar Metodologi Penelitian (Syahrani). Antasari Press.
Saifullah, R., Raharja, S., & Suharjo, B. (2021). Strategi Pengembangan Komoditas Kopi Excelsa Di Kabupaten Jombang Provinsi Jawa Timur. Manajemen IKM, 16(1), 17–24. http://journal.ipb.ac.id/index.php/jurnalmpi/
DOI: https://doi.org/10.29103/jsds.v10i1.15341
Article Metrics
Abstract Views : 113 times
PDF Downloaded : 5 times
Refbacks
- There are currently no refbacks.
Copyright (c) 2024 Jurnal Sosiologi Dialektika Sosial
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
Diterbitkan Oleh: Program Studi Sosiologi, Fakultas Ilmu Sosial dan Ilmu Politik Universitas Malikussaleh
REDAKSI JURNAL SOSIOLOGI DIALEKTIKA SOSIAL
Gedung Program Studi Sosiologi, Fakultas Ilmu Sosial dan Ilmu Politik Universitas Malikussaleh. Kampus Bukit Indah, Jln. Sumatera No.8, Kec. Muara Satu Kota Lhokseumawe, Prov. Aceh, Indonesia.
Email: jurnalsosiologi@unimal.ac.id
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License