ANALISIS SWOT STRATEGI PEMBERDAYAAN MASYARAKAT PROGRAM PENATAAN LINGKUNGAN PERMUKIMAN KOMUNITAS DI KELURAHAN SURYATMAJAN, KOTA YOGYAKARTA

Authors

  • Nurasih Shamadiyah Universitas Malikussaleh

DOI:

https://doi.org/10.29103/ag.v2i1.506

Keywords:

Community empowerment, SWOT analysis, PLPBK

Abstract

Community empowerment has wide meaning from various point of view. Community empowerment is the emphasis on the behavior of self-sustaining local communities as a system that breaks down themselves. Communities have the right to determine strategies for empowerment strategies according to their strengths, weaknesses, opportunities, and threats. Analysis of empowerment strategies through SWOT analysis for strategies that can be in accordance with the characteristics of society. This research was conducted at the priority location of Community Based Settlement Environment (PLPBK) program of Kelurahan Suryatmajan with number of informant 30 people and sampling technique using snowball sampling to find an information. From the analysis result, based on aformentioned reasons there are 4 segments of community empowerment point in the priority areas, namely handicraft and food industry, eco-green area, green open space area, and river arrangement. The determination of community empowerment strategy is the initial stage of overall empowerment activities, because the initial stage can determine the category of society and the pattern of empowerment to be undertaken

References

----------, 2010. Kelurahan Suryatmajan. Tersedia pada: www.jogjaprov.go.id, diakses pada 20 Juni 2016.

----------, 2014. Pedoman Teknis Penataan Lingkungan Permukiman Berbasis Komunitas. Jakarta: Direktorat Jenderal Cipta Karya Kementerian Pekerjaan Umum RI.

Kotler, P. 1989. Social Marketing Strategies for Changing Public Behaviour. New York: The Free Press, A Division of Macmillan, Inc.

Rangkuti, F. 2013. Teknik Membedah Kasus Bisnis Analisis SWOT. Jakarta: PT. Gramedia Pustaka Utama.

Setiana. 2005. Teknik Penyuluhan dan Pemberdayaan Masyarakat. Jakarta: Ghalia Indonesia.

Slamet. 2003. Menata Sistem Penyuluhan Pertanian Menuju Pertanian Modern. Bogor: IPB Press.

Sulistiyani, A.T. 2004. Kemitraan dan Model-Model Pemberdayaan. Yogyakarta: Graha Ilmu.

Sumardjo. 1999. Transformasi Model Penyuluhan Pertanian Menuju Pengembangan Kemandirian Petani (Kasus Propinsi Jawa Barat). Disertasi. Institut Pertanian Bogor.

Downloads

Published

2017-05-05

Issue

Vol. 2 No. 1 (2017): April 2017

Section

Articles

License

Authors retain copyright and grant the journal right of first publication and this work is licensed under a Creative Commons Attribution-ShareAlike 4.0 that allows others to share the work with an acknowledgement of the works authorship and initial publication in this journal.

All articles in this journal may be disseminated by listing valid sources and the title of the article should not be omitted. The content of the article is liable to the author.

Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.

Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.

In the dissemination of articles by the author must declare the Agrifo: Jurnal Agribisnis Universitas Malikussaleh as the first party to publish the article.